Cominar improves merchant gift card acceptance
A closed-loop program across Cominar’s mall portfolio improved merchant gift card acceptance by 20%.
2 min read
Success story · Shopping Centres20%
better merchant acceptance
Closed loop
program across the mall portfolio
Hello set up Cominar’s closed-loop gift card program across its mall portfolio, giving the organization more control over authorized spending while making the card easier for customers to use with confidence.
20% better merchant acceptance
By associating merchant category codes with authorized merchants, Cominar controls where funds can be spent and can restrict transactions to specific categories for promotions.
Good to know
- Authorized merchant controls
- Category-based promotions
- Portfolio-wide program
New possibilities for the portfolio
“Hello represents a significant innovation and a great opportunity to develop our gift card offering for the benefit of our communities. The technology behind the card opens up possibilities previously inaccessible to retailers, customers and Cominar.” Marie-Andrée Boutin, Vice-President, Development and Real Estate Operations, Cominar
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